---

Dynamic Digital Signage, Video Wall Solutions, Data Wall Technologies, Multi-Screen Content Network

Digital signage is a dynamic digital display system used to deploy rich-media content in place of traditional static signs. Digital signage uses modern display devices to captivate and engage target audiences and consumers at their point of purchase. Research shows that 5 out of 10 viewers are more likely to pay attention to dynamic digital content than static content. In contrast to traditional print media, Applica's revolutionary digital signage technology allows the use of dynamic digital content such as full motion video, eye catching graphics, sound, and interactive media to deliver important messages to target audiences around the world. With Applica's digital signage network and video wall solutions, dynamic interactive content can be deployed to multiple independent remote stations at any time and in any location.

---

Dynamic Digital Signage, Video Wall Solutions, Data Wall Technologies, Multi-Screen Content Network

Applica's Digital Signage Solutions

Applica's SignagePro uses the IP network to remotely manage, control, and broadcast information to target audiences in specific locations. SignagePro is a unique combination of hardware and software solution that uses a single PC to drive and control multiple remote display devices, simultaneously and independently, from a central location. Each remote display unit is capable of running unique programs and applications, as though it was being operated by a separate computer. For example, one screen could be running a PowerPoint presentation, a second screen presenting a streaming video using the internet, and a third displaying the results of a database search, while all screens are concurrently exhibiting real-time news briefs and updates. SignagePro eliminates the need of costly acquisition and implementation of several systems by offering a comprehensive digital signage package.

---

Dynamic Digital Signage, Video Wall Solutions, Data Wall Technologies, Multi-Screen Content Network

How Does Digital Signage Work?

To deliver the most efficient and cost effective solution on the digital signage market, SignagePro incorporates and provides the necessary hardware and software package. Applica software utilizes the unused processing power of standard PCs and distributes it among multiple stations. The Applica software integrates itself with the Windows operating system using patented technology and extends the standard Windows multi-user capabilities to support numerous sets of remote display devices. Each remote station can be controlled and managed by the centralized server (the main host PC) to display a diverse range of content and different applications simultaneously and independently, anywhere in the world! Through the system software that resides on the host PC, multiple virtual sessions are created, each associated with a remote client. Input for the session is read from the SignagePro software; output is written directly to its remote client.

As in any computing architecture, there are both hardware and software components involved to deliver this advanced functionality. A vital element of the SignagePro solution is the ability to transmit a true graphical signal directly to the remote display device. By extending the VGA signal, as opposed to packeting the video with software and network protocols, the host PC is not burdened with CPU overhead and the responsiveness of the remote display unit is as fast as a standalone PC system.

Each remote station can operate completely independent of the other stations. This allows the central server to customize digital messages in different locations based on demographics, preference, and timing. Because the system operates as a networked configuration, all display stations have their own, unique, network identities and can share the physical network adapter/connection. Digital Signage, Digital Signage Network, Dynamic Digital Signage

---

*Note that additional software licenses may be required. Check your software licenses before you install any Applica products.

Thin Client Computing | Thin Computing | Thin Client | Network Computing | Computer Network | Remote Desktop | Zero Client | Server Based

Client - Server Technology | Termiinal Server | Thin Client Technology | Meta Frame | Multi-User Technology | PC Sharing | SmartAVI

©Copyright 2006-2007 Applica Inc.  Applica is a registered trademark of Applica.